-
babyface 手工喜餅 彌月蛋糕
創立於2007年
rebranding
幸福不難找,幸福就在我們身邊。
當我們付出,幸福就在身邊 ;
當我們踏實的生活著,幸福就在身邊 ;
因為踏實,因為付出,堆疊出了10年後的babyface。


品牌視覺主要元素有:
babyface側臉線條 / 青鳥 / 花園 / 裝飾性框線
與表現低調奢華的低彩度的配色,也因為其中細節藏著主理人的個性感,
讓品牌呈現除了 歐式/古典/雋永/時尚外,還有帶著與眾不同的獨特氣質。
| babyface側臉線條 | 組成歐式logo外框與米白金色交錯的復古年代視覺感。
| 青鳥 | 幸福的象徵 堅定的姿態
| 花園 | 主理人喜愛的元素,也一直呈現於店內 ; 也是另一種幸福感的表徵。
蘆薈花{形狀像燭台,有歐式奢華感}+松柏葉+厥類...等,
以中性的植物來表現業主堅定與踏實性格。
| 裝飾性線條 | 簡約線條歐式框,平衡一些花園的古典歐式風,讓整體多一些的時尚感。

Babyface handmade dessert
Founded in 2007

Rebranding 

It is not hard to find happiness for it is there by our side. 
Through giving, happiness appears next to us. 
Through down-to-earth living, happiness appears next to us.
Because of grounded living and giving, through a decade, 
babyface has built its presence today.

The main elements of the brand's visual identity are as follows: 
Babyface Side Face Silhouette/Bluebird/Garden/Decorative Frame and Lines.
With understated luxurious low-brightness colors, hiding within details of the principal’s personal style, the design presents the brand an European/classic/timeless/trendy sense, as well as a unique distinctive sophistication.

| Babyface Side Face Silhouette | The European-style logo frame overlapped with beige white gold colors, compose a vintage visual feel. 

| Bluebird | A symbol of happiness in a determined posture.

| Garden | The principal's favorite elements are permanently displayed in the store; it also symbolizes another sense of happiness.

Aloe flower {shaped like a candlestick, a sense of European luxury} + pine and cypress leaves + fern species, etc. , adopting neutral style plants to demonstrate the persistent and down-to-earth personality of the principal. 

| Decorative Lines | A European frame in simple lines, balances the classic European garden style to enhance the overall look with a sense of trendiness.
 
" />

兩隻老虎 | 2TIGERS design

  • HOME
  • ABOUT/SERVICE
  • WORK
  • CONTACT
  • FACEBOOK

babyface 手工喜餅 彌月蛋糕

Date | 2016~2017

Client | babyface handmade dessert 
Date | 2016~2017
Art Director | Kuan
Design | Kuan 
Photography | 汪平
-
babyface 手工喜餅 彌月蛋糕
創立於2007年
rebranding
幸福不難找,幸福就在我們身邊。
當我們付出,幸福就在身邊 ;
當我們踏實的生活著,幸福就在身邊 ;
因為踏實,因為付出,堆疊出了10年後的babyface。


品牌視覺主要元素有:
babyface側臉線條 / 青鳥 / 花園 / 裝飾性框線
與表現低調奢華的低彩度的配色,也因為其中細節藏著主理人的個性感,
讓品牌呈現除了 歐式/古典/雋永/時尚外,還有帶著與眾不同的獨特氣質。
| babyface側臉線條 | 組成歐式logo外框與米白金色交錯的復古年代視覺感。
| 青鳥 | 幸福的象徵 堅定的姿態
| 花園 | 主理人喜愛的元素,也一直呈現於店內 ; 也是另一種幸福感的表徵。
蘆薈花{形狀像燭台,有歐式奢華感}+松柏葉+厥類...等,
以中性的植物來表現業主堅定與踏實性格。
| 裝飾性線條 | 簡約線條歐式框,平衡一些花園的古典歐式風,讓整體多一些的時尚感。

Babyface handmade dessert
Founded in 2007

Rebranding 

It is not hard to find happiness for it is there by our side. 
Through giving, happiness appears next to us. 
Through down-to-earth living, happiness appears next to us.
Because of grounded living and giving, through a decade, 
babyface has built its presence today.

The main elements of the brand's visual identity are as follows: 
Babyface Side Face Silhouette/Bluebird/Garden/Decorative Frame and Lines.
With understated luxurious low-brightness colors, hiding within details of the principal’s personal style, the design presents the brand an European/classic/timeless/trendy sense, as well as a unique distinctive sophistication.

| Babyface Side Face Silhouette | The European-style logo frame overlapped with beige white gold colors, compose a vintage visual feel. 

| Bluebird | A symbol of happiness in a determined posture.

| Garden | The principal's favorite elements are permanently displayed in the store; it also symbolizes another sense of happiness.

Aloe flower {shaped like a candlestick, a sense of European luxury} + pine and cypress leaves + fern species, etc. , adopting neutral style plants to demonstrate the persistent and down-to-earth personality of the principal. 

| Decorative Lines | A European frame in simple lines, balances the classic European garden style to enhance the overall look with a sense of trendiness.
 

Date | 2016~2017